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As we start tomorrow | Melat Belayneh | TEDxArada

TEDx Talks · 2026-07-22T08:57:44-07:00

As we start tomorrow | Melat Belayneh | TEDxArada

Summary

# Summary of "As we start tomorrow" by Melat Belayneh

### One-Sentence Summary
In this heartfelt TEDx talk, tech entrepreneur Melat Belayneh reflects on the impermanence of life, the importance of human connection over professional accolades, and her journey of creating a human-centric event platform to honor her legacy and serve her community.

### Paragraph Summary
Melat Belayneh opens her talk by challenging the audience’s obsession with planning for an uncertain future, urging them to appreciate the present moment. She shares her personal history, from her upbringing in Addis Ababa to her diverse career path spanning law, marketing, and entrepreneurship. A pivotal moment in her life was the passing of her father in 2019, which taught her that true legacy is not defined by degrees or strategic plans, but by kindness, generosity, and the ability to connect with others. Drawing inspiration from her parents’ hospitality and her own varied professional experiences, she founded WAZA, a tech-based event management platform that connects clients with gig workers, thereby creating employment opportunities while preserving the human touch in service. Belayneh concludes by encouraging the audience to live with integrity, prioritize relationships, and make the most of the "now," as tomorrow is never guaranteed.

### Key Takeaways
* **The Illusion of Tomorrow:** We often place too much faith in future plans, forgetting that the "tomorrow" we dream of is simply "today" in the making. Life is unpredictable, and we should live with gratitude and presence.
* **Legacy is Relational, Not Professional:** After her father’s death, Belayneh realized that people did not remember his academic degrees or career milestones; they remembered his kindness, generosity, and ability to make others feel good. True legacy is measured by how we treat people.
* **Embrace Career Fluidity:** Belayneh’s career shifted from law to marketing, then to entrepreneurship and talent management. She argues that diverse experiences and "random data" gathered from various fields can be combined to create innovative solutions.
* **Human Touch in the Age of AI:** While technology can automate many tasks, the service industry—particularly in cultures like Ethiopia’s where hospitality is central—requires human empathy and connection that AI cannot replace.
* **Actionable Advice:** Connect with loved ones, apologize sincerely (without using AI), and focus on integrity, honesty, and courage. These qualities define the quality of a human life more than any professional title.

### Important People/Entities
* **Melat Belayneh:** Speaker, Founder/CEO of WAZA Trading PLC, tech entrepreneur, and former lawyer/marketer.
* **Melat’s Parents:** Her mother (a modern traditionalist) and father (an architect and linguist who passed away in 2019); their values of hospitality and kindness deeply influenced her.
* **WAZA Trading PLC:** The company founded by Belayneh, specializing in hospitality and events technology.
* **WAZA Platform:** A human-centric, tech-based event management platform connecting clients with gig workers (waiters, DJs, security, etc.).
* **Key Organizations/Brands:** Unilever, Diageo, Heineken, Coca-Cola, UN Women, UNFPA, Kifiya Financial Technologies, Cactus Advertising.
* **Artists:** Yema, Robel MeDexa (collaborators in talent management and music production).

### Notable Timestamps
* **00:09 - 01:26:** Introduction and the theme of planning for tomorrow vs. living in the now.
* **01:35 - 02:50:** Background on her upbringing in Addis Ababa and the influence of her parents and teachers at Nazareth School.
* **04:28 - 06:40:** The story of her father’s passing in 2019 and the lesson that legacy is about kindness, not professional achievements.
* **11:25 - 13:04:** Introduction of WAZA, her event management platform, and its mission to provide employment and human-centric service.
* **17:18 - 18:05:** Final advice on the importance of the present moment, sincere human connection, and living with integrity.